Category: Tips, Tricks & How-Tos

Twitch Influencer Marketing Guide

Remember the movie The Truman Show? The one where Jim Carrey’s everyday life is broadcast as a TV show? Well, Twitch might not be around in 2021 had it not been for a similar idea.  You might think I’m crazy, but keep reading to discover the connection between the two. Oh, and I’ll also take […]

Influencer Marketing Benefits Brand Can Take Advantage Of

For all those of you who might want to try influencer marketing but aren’t quite convinced yet, I see you.  I do the same when making decisions that involve some type of investment, whether in money or time. I’ll read Amazon reviews before buying a product or check out what Rotten Tomatoes says before I […]

Influencer Contract Template (Free Download)

In our experience, we’ve learned that contacting and negotiating with social media influencers can be one of the most difficult parts of running an influencer marketing campaign. Prices, timelines, and contracts all come into play at this stage, and a lot of questions can arise. How much should you pay an influencer? What legal issues […]

How To Go Live On TikTok

Since launching in 2016, TikTok has grown at an exponential rate, with 2019-2020 seeing its biggest growth period. The platform has been keeping up with its competitors, which has included the introduction of Live streaming. TikTok has been known as a more casual and authentic social media platform, encouraging creativity in every aspect. Live streaming […]

10 Influencer Marketing KPIs to Measure in Your Campaigns

If you’re going to run an influencer marketing campaign, you need to know about influencer marketing KPIs. Before you even start to find influencers, your campaign needs an objective and the framework for measuring how close you get to achieving it. What are KPIs? Key performance indicators, or KPIs, are measurable values that allow you […]

How To Best Utilize Your Influencer Search With Heepsy

When searching for influencers for your marketing campaign, it can sometimes be tricky finding those that specifically align with what you have in mind. Without utilizing the Heepsy filters to their best usage, you could spend hours scrolling through irrelevant profiles for your influencer search. In this article, you will learn what each search filter […]

TikTok Playlists Offer Brands New Marketing Possibilities

Heard about TikTok Playlists? The social network’s newest feature still isn’t available for all users. But when it is, it’s set to have an impact on how brands use TikTok for influencer marketing. What are TikTok Playlists? Back in March, social media consultant Matt Navarra tweeted that TikTok had news. It had begun rolling out […]

Back To Top