Many brands have begun focusing their communication strategy on micro-influencers or top influencers. There are many reasons why they are proving a profitable investment for branding and sales. In the case of micro-influencers, there are different ranges. We can infer that 90% of brands consider micro-influencers those that have between 5,000 and 30,000 followers.
Instagram has had incredible growth in recent years and has been due in part to the influencer marketing industry. This platform has a billion active accounts a month and more than 500 million accounts use Instagram Stories a day. When the number of active accounts increases, so do the number of influencers. And this is […]
According to Heepsy, there are 7 million influencers around the world with more than 5K followers. This is around 90% of the coverage of influencers within this range. With this in mind, the United States is the country with the most influencer marketing campaigns at the moment. And in this country, it’s continuously growing.
Surely you have seen a blue badge on more than one Instagram profile. This means they have a verified account. Profile verification is one of the techniques used by Instagram to protect people or brands that can be supplanted by other fake accounts. But this famous “blue tic” has become one of the most coveted […]
If you use Instagram for your business or are an influencer who seriously wants to have better results, this article interests you. When you opened your Instagram account, maybe you weren’t sure of the results it was going to have and you choose to open your account as personal. However, the Professional account mode gives […]
In this article, we bring you, thanks to the Heepsy search engine, another Top 10 list. What are the most liked posts on Instagram this week?. October 16th – 23rd 1. Kylie Jenner At number 1 we have the youngest of the Kardashians, Kylie Jenner. Any post she shares on social networks goes viral and […]
In this article, we bring you, thanks to the Heepsy search engine, another Top 10 list. This week, what have been the accounts with the largest increase in followers? October 31st – November 7th 1. Cristiano The famous number 7 comes in first with a total of 802,500 new followers this week. The popularity of Cristiano […]
Every month we will show you the latest updates of the Instagram platform in this blog. Many of these updates can help you in your influencer marketing campaigns since you can apply them and be able to take advantage of them before everyone else. If you need to find influencers and analyze their metrics, you […]
In this article, we bring you, thanks to the Heepsy search engine, another Top 10 list. What are the most mentioned posts on Instagram this week?.
In order to choose the most suitable influencer for your brand or company, it is important to make a good search. After analyzing your feedback, the Heepsy team has been updating and creating new features to make the process of searching and choosing influencers easier. We present here our latest updates: Add several influencers at […]